Must-Have eCommerce Features For Your eLearning Course

It can be challenging and time-consuming to select a platform for your eLearning courses. How can you ensure that you’re choosing a platform that can meet all your needs? There are so many options available. …

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Written by: Pharrell

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It can be challenging and time-consuming to select a platform for your eLearning courses. How can you ensure that you’re choosing a platform that can meet all your needs? There are so many options available. The best way to meet these goals is to find an all-in-one eLearning with an eCommerce solution suited for all purposes. Here are a few must-have eCommerce features that your LMS must have to help you meet your business goals. 

Here are eCommerce features for your LMS.

Integration

Your customers should have a smooth experience with integrated eCommerce solutions. Once they make purchases in your online store, they should have immediate access to their eLearning accounts.

You don’t need to wait around or go through the complicated integration process. Online courses for your eLearning clients are instantly accessible from anywhere in the world.

User Account Actions

It is important to understand that you have a lot of customers, who may have very different needs. There is a lot of tedious work involved in data entry and you know it. You should be able to simplify the learning process by using an LMS. To make things simpler, it must provide options such as  

  • To get the latest news and updates an option to Subscribe and unsubscribe newsletters.
  • Creating customer groups and assigning them to specific companies
  • Allows you to edit the information for one or more customers quickly.

It doesn’t matter whether you are making a few adjustments to a customer group or changing the entire system, account actions enable edits to be made quickly.

Analyzing customer insights

It is of utmost importance to know as much as possible about your customers. Simply viewing a learner’s profile in your LMS can provide you with valuable information as a Course administrator. By monitoring user accounts, purchase histories, and browsing patterns, you can gain a deeper insight into the interests and behaviors of your learners.

Also, your customers can see whether they are online right now and when they visited your website last. This not only allows you to offer client-specific, customized services but also improves your marketing strategy.

Multiple Currency Support

When you are selling your course, it is always better to have multiple currency support embedded. This will help your international customers who are enrolling in your course. If you offer multiple currency options, your customers have the option of confirming their purchases without having to worry about exchange rates or calculators.

If the visitor comes to your website and sees your course, they may feel tempted to buy it but may end up canceling the purchase due to currency issues. Shopping cart abandonment has reached 70 percent on average.

Thus, you should simplify the checkout process as much as possible and improve the customer’s experience. 

Multiple Supported Payment Gateways

It’s no secret that convenient and secure payment procedures are crucial to your customers’ satisfaction. Furthermore, you must keep in mind that each customer has their own preferred payment method. It is for this reason that LMS should allow the easiest integration of the most popular payment options available. Therefore, you will have full freedom in determining which payment processor(s) best suit the needs of your store and your customers. 

Conclusion

Check out various LMS and pricing to know what is included in their features. For example, Mindflash pricing varies with the subscription you choose. 

Ensure that you have all the tools in your subscription you need to meet your customers’ needs. You will be able to spend more time on your customers instead of on how your online course platform works, by utilizing these eCommerce features. Your online eLearning course can be sold in any way you desire – from pricing and tax rules to customer management. 

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